E1 Entertainment hosts 'Wolf Premiere' for release of 'The Twilight Saga: New Moon' on DVD

'The Twilight Saga: New Moon' - Summit Ent.

To ring in the release of The Twilight Saga: New Moon on DVD in the U.S., Summit Entertainment collaborated with local retailers to create those infamous New Moon DVD parties with scattered cast member appearances across the country.
In the United Kingdom, however, distributor E1 Entertainment hosted a different type of celebration: the "World Wolf premiere."
According to a press release that Twilighters Anonymous posted, "The first ever ‘World Wolf Premiere’ has been hosted in Longleat Safari Park as wolves watched their counterparts in action on the big screen for the DVD & Blu-ray release of the phenomenally successful The Twilight Saga: New Moon (Monday 22nd March).
"Film company E1 Entertainment previewed the vampire vs. werewolf sequel - starring Kristen Stewart, Brit star Robert Pattinson and US talent Taylor Lautner - on a 16sqm screen in one of the country’s onlywolf enclosures, with the unique screening deemed a howling success by the pack of 13 Canadian wolves at the park in Wiltshire . . . 'While they weren’t so interested in the romance - the scenes of the wolves certainly got their attention and prompted a series of howls as the film went on.'"