Bryce Dallas Howard’s ‘The Help’ stays on top at Friday Box Office

Fending off a new trio of openers, Disney’s “The Help” stayed on top for its third Friday in a row with $3.634 million.
Down about 17% from last week, “Help” is on track to win again in its fourth frame. Labor Day weekend isn’t big for moviegoers, so the Mouse’s drama should only need its projected $14 million to $15 million to wind up on top.
The race for second has a lot of fresh faces fighting neck and neck. Relativity’s release “Shark Night 3D” and Weinstein Co.’s “Apollo 18″ both earned about $2.8 million last night, with Focus Features’ “The Debt” only slightly behind with $2.6 million.
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Source: Variety Via Twilightish